BRAND VIDEO

Shield needed a brand video for a trade show. So, it had to communicate visually (in a noisy, crowded environment), but it also had to hold up as online digital content over time. We agreed to go after the competition, which it turns out, is an easy target. Fodder for the jokes was familiar territory for a couple of 80s kids. Anytime you get hammer pants in a trade show video, call that a victory.

 
 

 

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